You invest all this time and money into your online marketing efforts: ads, SEO, emails, blogging, and social media. But you may wonder: "Are my marketing campaigns are effective?" or "Are they affecting my business's bottom line?"
Did you know that there is a way to track and measure this?
Here at Yokel Local, we live and breathe data-driven digital marketing. We mainly use Google Analytics and Google Search Console to gather data about our clients' website visitors. We use this data to gain insight into how users engage with a website, where they come from, what they do once they are on the website, and if they are accomplishing what we want them to do (i.e. buy a product, fill out a request quote form, or make a call). Using this data we can determine if our marketing efforts are succeeding (meeting the business goals) or if there are opportunities for improvement.
Because our team relies on data to guide our marketing efforts, we've been able to generate more than $200 million in online revenue for our clients since 2011. Our primary goal is to help businesses double their sales using proven frameworks and methods.
Check out some of our content below: