The inbound marketing agency helping companies generate revenue, reduce sales cycles, and increase customer lifetime value.

World's Best Buyer Persona™

Fuel Your Marketing and Sales Campaigns with Detailed and Actionable Personas 

Attract the Leads You Want

We'll guide you through the step-by-step process of building a detailed buyer persona that will fuel your marketing campaigns.

Not all leads are created equal. So, what’s the best way to bring in more of your targeted customer base? It all starts with buyer personas!

Personas are inbound marketing and sales tools that help you identify and understand your target customer better so that you can make profitable marketing decisions for your business.

Simply put: Buyer personas help us provide the right message to the right person at the right time.

The problem: Most buyer personas aren’t good enough. They are inadequate at providing actionable insights. If your persona profile is mostly demographic data (age, income, education, employment, geographic location, etc) then you don’t have enough information to fuel your marketing and sales campaigns.


World's Best Buyer Persona™ Workshop

At Yokel Local, we’ve developed the World’s Best Buyer Persona™ and have been sharing our detailed process in the World’s Best Buyer Persona™ workshop! In our workshop, you will not only identify your ideal customer and build a detailed buyer persona profile, but you will also learn how to leverage it to create engaging and relevant messaging.

After completing this workshop, you will be able to:

  • Understand how buyer personas fit into your marketing strategy
  • Uncover customer segments and identify who is an ideal customer
  • Identify your ideal customer’s pain points, needs, wants, and emotions and apply this information to your marketing strategy
  • Build an actionable and developed persona profile [using our step-by-step process]
  • Utilize your buyer personas to create targeted and relevant messaging and content that speaks to your buyer’s needs and emotions at every level of the buyer’s journey
  • Better align your marketing and sales teams’ efforts to bring in and close qualified leads

Workshop Details

  • Location: Either Yokel Local Corporate Headquarters in Las Vegas, NV or location of your choice (within the U.S.)
  • Time: 4 Hours
  • Types of Workshops: Group settings & one-on-one 
  • Investment: $999 per person to attend an open group session at Yokel Local, $7500 for one-on-one sessions (for you, your company, or organization) at our Las Vegas office, $10,000 plus travel for one-on-one sessions (for you, your company, or organization) at location of your choice

Request information about Workshop